• Login
    View Item 
    •   UNZA Repository Home
    • Students' Project/Research Reports
    • Natural Sciences
    • View Item
    •   UNZA Repository Home
    • Students' Project/Research Reports
    • Natural Sciences
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    The role of Airlines in Tourism: A case of Zambia Airways

    Thumbnail
    View/Open
    Chabateni-P000000001.PDF (2.599Mb)
    Date
    2015-06-15
    Author
    Chitundu, Pascalina Chabateni
    Type
    Thesis
    Language
    en
    Metadata
    Show full item record

    Abstract
    Zambia Airways, the country's national airline has a major role to play in the tourism industry in that it makes the country and its tourist resorts accessible to the tourists.Zambia Airways serves other kinds of markets too and the tourist market is only a very small sector of the airline's total potential market. But through its general operations management,Zambia Airways in some ways works towards the promotion oi tourism in the country. Thus,for this study,four major aspects of the airline's general operations management were examined. These are transport, advertising, anxillary services provided by the airline and linkages that the airline forges with other sectors of the tourism industry in the country.With regard to transport, this study sought to find out whether most tourists to Zambia come from countries to which Zambia airways operates flights frequently.Out of all the major getways to Europe, Zambia's major tourist market, Zambia Airways only operates flights to London, Frankfurt, Rome and Larnaca. The study findings showed that tourists do not predominatly come from countries that Zambia Airways serves.
    URI
    http://dspace.unza.zm/handle/123456789/3922
    Subject
    Tourism
    Zambia Airways
    Collections
    • Natural Sciences [51]

    DSpace software copyright © 2002-2016  DuraSpace
    UNZA homepage | UNZA Library | Contact Us | Send Feedback
    Theme by 
    Atmire NV
     

     

    Browse

    All of UNZA RepositoryCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

    My Account

    LoginRegister

    Statistics

    View Usage Statistics

    DSpace software copyright © 2002-2016  DuraSpace
    UNZA homepage | UNZA Library | Contact Us | Send Feedback
    Theme by 
    Atmire NV