Effective communication on organisational performance based on the systems theory.

Abstract

Effective communication has been widely acknowledeged as a way to enhance organizational performance. This study’s focus is on effective communications on organizational performance based on the systems theory. The objectives of this study were to firstly identify the factors affecting effective communication based on the systems theory and secondly to devise a communication model that addresses these factors to improve organisational performance. A quantitative approach was used to describe and analyse data collected for the study from 88 respondents. A questionnaire was used to identify factors affecting effective communication based on systems theory. Descriptive analysis and Pearson’s correlation were used to analyse the results. The results for H1 showed a Pearson correlation coefficient of 0.642 which is statistically insignificant if the (sig. 2-tailed) < 0.05 indicating that there was no statistical significant relationship between management and channel of communication used. However, the results from H2 indicated that there was a relationship between Channel of communication used and effective communication with a Pearson correlation coefficient of 0.041 at (sig. 2tailed) < 0.05. Lastly the correlation results from H3 showed that effective communication has a positive effect on organizational performance at (sig. 2-tailed) < 0.05 indicating a Pearson’s correlation coefficient of 0.012.